July 12, 2016 (DALLAS) — Dallas-based international security monitoring company, Monitronics, a subsidiary of Ascent Capital Group, Inc. (Nasdaq: ASCMA), today announced that it has added two new Directors of Marketing: Renee Mallonee, who will focus on PR, Branding and Dealer Marketing; and Mike Bek, who will focus on Digital Marketing and Analytics. This new change comes at a time when the company has put a renewed energy toward bringing connected home capabilities to its 1.2 million customers, including cutting-edge products and smart home technology.
“I’m excited by the way our team is shaping up, continuing to position Monitronics as a leader in emerging technologies,” said Frank Guido, Monitronics’ Chief Marketing Officer. “Marketing is a cornerstone of our business, and our new Directors will seamlessly lead our company into the future of security, bringing the industry’s best products and services directly into the homes of our customers.”
Mallonee has been with Monitronics for almost 10 years, and Bek brings almost 20 years of experience working in Marketing, Operations and Customer Acquisition. Mallonee and Bek will work closely to shape the brand, voice, online strategy and community presence of Monitronics moving forward, putting an emphasis on comprehensive customer communication and keeping the company ahead of the curve in smart-home technology and monitored security. To learn more about the company, visit Monitronics.com.
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